Ο/H Phone Arena News έγραψε:

If the #madebygoogle tag and site with the same name haven't given you a hint already, Google is steering its ship towards the stormy waters of being a vertically integrated software company that does hardware as a platform for its services, especially the new Google Assistant virtual butler that is supposed to usher us in the era of artificial intelligence from the comfort of our homes and phones. 

The above image isn't a living proof for that notion, as Google now offers the Home air freshener contraption, aka talking Assistant, the Chromecast ...